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MariuszBrandt

Presenting marketing results at the board level #34

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2025-02-28

What are CAC and LTV? Basic definitions #33

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2025-02-28

HIT! List of 50 marketing channels #32

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2025-02-28

What is Zero-Based Budgeting (ZBB) in marketing? #31

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2025-02-28

How to prepare for a crisis? Building response procedures #30

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2025-02-28

What is employer branding and why is it important? #29

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2025-02-27

Introduction to brand management in multi-brand organizations #28

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2025-02-27

Programmatic Advertising at the enterprise level #27

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2025-02-27

Introduction to Multi-Touch Attribution (MTA) and Marketing Mix Modeling (MMM) #26

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2025-02-27

What is the VUCA era and how does it affect marketing? #25

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2025-02-27