{"id":59309,"date":"2022-12-14T18:48:48","date_gmt":"2022-12-14T17:48:48","guid":{"rendered":"https:\/\/mariuszbrandt.pl\/mariusz-brandt\/"},"modified":"2026-01-05T18:52:51","modified_gmt":"2026-01-05T17:52:51","slug":"mariusz-brandt","status":"publish","type":"page","link":"https:\/\/mariuszbrandt.pl\/en\/","title":{"rendered":"Mariusz Brandt \u2013 Innovation, Technology, and Modern Marketing"},"content":{"rendered":"\t\t
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Marketing strategy for the LAZUR brand. Increasing the availability of premium products, increasing product awareness for younger generations. “Lazur – naturally!”, “LazurFastFood \u2013 Your natural snack”<\/a><\/h5>
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The sources present the offer and business profile of the Sp\u00f3\u0142dzielnia Mleczarska Lazur (Lazur Dairy Cooperative), a Polish producer of acclaimed blue cheeses with a…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Andrew Carnegie\u2019s Approach to Building Competitive Advantage. Process Monitoring and Automation in the Company. Optimizing Salespeople\u2019s Work.<\/a><\/h5>
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Andrew Carnegie, one of the most powerful industrialists in history and an icon of the American steel sector. \u201cTake away my factories, take away my…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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SearchGPT: The End of the Blue Links Era. How to Prepare a Marketing Strategy for the New AI Search Reality?<\/a><\/h5>
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SearchGPT: The End of the Blue Links Era. How to Prepare a Marketing Strategy for the New AI Search Reality? TL;DR: OpenAI’s SearchGPT is not…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Strategic Report: Generative Engine Optimization (GEO) \u2013 Building Enterprise Visibility in Gemini and ChatGPT Ecosystems<\/a><\/h5>
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TL;DR \u2013 Key takeaways from the report: The end of the “blue links” era: AI (ChatGPT, Gemini) does not look for sources, but rather ready-made…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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In Half a Year, AI-Based Sales Will Stop Working! From “Attention Economy” to “Trust Economy”. Why Sales Decentralization Is Inevitable<\/a><\/h5>
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TL;DR: The era of the Attention Economy is ending in favor of the Trust Economy. AI-based sales require authenticity and process decentralization. The End of…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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The AI Chip Market Situation Is Currently a Silicon Version of Game of Thrones. Nvidia Sits on the Iron Throne, but More and More Houses Want to Dethrone It. Meaning: Technology, Influence, Global Politics, and Poland’s Place in the World’s Technological Development!<\/a><\/h5>
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TL;DR: This article discusses the key aspects of the AI chip market situation, which is currently a silicon version of Game of Thrones. Nvidia sits…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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COMMUNICATION! The Key to Understanding and Trust. You Can Explain to an Autistic Person, but if You Don’t Start Speaking Their Language, Forget About Communication. In Marketing, It’s the Same.<\/a><\/h5>
Leave a comment<\/a><\/div>

TL;DR: This article discusses the key aspects of communication! the key to understanding and trust. you can explain to an autistic person, but if you…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Analysis of the Impact of AI on the Marketing Industry. Reset and Overturning the Table, or a Powerful Evolution of the Industry? Who Will Survive, Who Will Change Interests?<\/a><\/h5>
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TL;DR: AI in marketing is not just an evolution, but a complete reset of the industry. Those who can combine creativity with the operation of…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Who Will Be the First to Strike Due to the Development of Artificial Intelligence and Job Loss?! – Check if You Are on the List!<\/a><\/h5>
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TL;DR: The development of AI raises fears of job loss, but history teaches us that technology creates new professions. Check how to adapt your skills…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Blues and Business: A Symphony of Authentic Emotions in Marketing and Culture<\/a><\/h5>
Leave a comment<\/a><\/div>

TL;DR: Blues in business is a metaphor for authenticity and emotions. A marketing strategy without a ‘soul’ will not survive in a world dominated by…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Social Program \u2013 “My Container Corner” Aimed at Young Adults Aged 20-35.<\/a><\/h5>
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TL;DR: The “My Container Corner” program is an innovative response to the housing crisis of young people. It combines low construction costs with modern design…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article>

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Development Strategy for a Modern 22nd-Century City! A Bold Concept Only for Bold City Governments!<\/a><\/h5>
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TL;DR: The city of the future is an ecosystem that combines technology with nature. The development strategy must take into account zero emissions, smart resource…<\/p>\n<\/div>Poka\u017c wi\u0119cej...<\/a>\n<\/div><\/article><\/div>

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ponad 20 lat<\/font> w marketingu.<\/span><\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Holistyczne podej\u015bcie <\/p>\n\n

Strategie marketingowe na dekady.<\/p>\n\n

Dzi\u0119ki technologii teraz Twoje dziecko mo\u017ce Ci pom\u00f3c rozwin\u0105\u0107 biznes! SERIO!<\/p><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Newsletter<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Um\u00f3w spotkanie konsultacyjne<\/a><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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pomy\u015bl...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Dlaczego niekt\u00f3re firmy odnosz\u0105 spektakularne sukcesy, podczas gdy inne ledwo si\u0119 trzymaj\u0105 na powierzchni?<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Sekret cz\u0119sto tkwi w jednym s\u0142owie: marketing<\/b>. A w\u0142a\u015bciwie – ZASI\u0118GI + uczciwo\u015b\u0107 i rzetelno\u015b\u0107 b\u0119d\u0105 dodatkowym atutem \ud83d\ude42\u00a0<\/p>\n

Musisz umie\u0107 obs\u0142ugiwa\u0107 narz\u0119dzia i posiada\u0107 fundamentaln\u0105 wiedz\u0119 jakie efekty one przynios\u0105 Twojej firmie<\/p>\n

Konkurencja jest ogromna, a uwaga klient\u00f3w rozproszona.\u00a0
Niezale\u017cnie od tego, czy prowadzisz ma\u0142\u0105 firm\u0119, czy zarz\u0105dzasz globaln\u0105 korporacj\u0105, zrozumienie zasad marketingu mo\u017ce by\u0107 kluczem do osi\u0105gni\u0119cia Twoich cel\u00f3w.<\/p>\n

Miasto mo\u017ce dzia\u0142a\u0107 jak silna marka kt\u00f3ra ma zarabia\u0107 dla w\u0142a\u015bcicieli – mieszka\u0144c\u00f3w!<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Czym jest marketing?<\/a><\/h2>
Marketing to cz\u0119sto mylone poj\u0119cie. Dla wielu os\u00f3b oznacza po prostu reklam\u0119 \u2013 billboardy, spoty telewizyjne czy posty na Instagramie.\n

\nAle prawda jest taka, \u017ce marketing to znacznie wi\u0119cej. Marketing to sztuka budowania relacji z klientami, zaspokajania ich potrzeb i tworzenia warto\u015bci, kt\u00f3ra przek\u0142ada si\u0119 na sukces biznesowy, czyli wzrost sprzeda\u017cy. Czyli musisz nauczy\u0107 si\u0119 podstawowych NARZ\u0118DZI! Po to prowadzisz sw\u00f3j biznes.<\/b><\/div>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Dlaczego warto zainwestowa\u0107 we wsp\u00f3\u0142prac\u0119?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Do ka\u017cdego zlecenia podchodz\u0119 unikatowo.\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Je\u015bli chcesz stworzy\u0107 siln\u0105 mark\u0119, musisz u\u015bwiadomi\u0107 sobie, \u017ce wszystko zale\u017cy od bud\u017cetu jakim dysponujesz.\u00a0<\/p>\n

Im wi\u0119kszy bud\u017cet przeznaczysz na pocz\u0105tku budowania marki, tym szybciej wyskalujesz firm\u0119 i mo\u017cesz utrzyma\u0107 stabilno\u015b\u0107 przez lata. Moje do\u015bwiadczenie pozwala na dobranie optymalnych rozwi\u0105za\u0144 dopasowanych do mo\u017cliwo\u015bci firmy.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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