A word from me and about me
I show how to look at your brand in search of solutions
First of all – you must have a set advertising budget. Advertising is the foundation! If you don’t have a budget for ads, you’re in for an uphill battle using old methods 🙂
MARKETING IS YOU AND WHAT YOU BUILD AROUND YOURSELF!
Simple, right? Treat your customers the way you’d want to be treated. (groundbreaking…)
Now you just need to figure out how to “reach” your customers and where to find them. Piece of cake. 😎
About me 🙂
What I do
atmall.eu
a marketplace platform built by us, where you can sell various things 🙂
Startups - marketing
I started my adventure with startups back in 2009. Hard graft, incredible experience. I know what startups need.
Startups unite!
My own Facebook group bringing startups together.
Projects for the city
A city is great material to function like an efficiently managed corporation.
I get involved and write about social issues
I express my opinion and share my own experiences.
Strategic Marketing
Building a company’s strategy is above all a huge responsibility for the future of many people who make up the “brand”.
Strategies and marketing plans
Marketing manager traits
Leadership and team management
- Marketing team management
- Employee motivation and development
- Remote team management
- Collaboration with the HR department (talent acquisition)
- Management psychology (team motivation)
- Communication skills
- Empathy
- Decisiveness
- Proactivity
- Flexibility
- Ability to work under pressure
- Professional ethics
- Work organization
- Knowledge of marketing law (GDPR, copyright law)
Strategy and planning
- Strategic experience
- Creating marketing strategy
- Market and competitor analysis
- Implementing marketing strategies in international markets
- Implementing data-driven marketing strategies
- Implementing personalization strategies
- Implementing gamification strategies
- Implementing loyalty strategies
- Implementing CSR strategies (Corporate Social Responsibility)
Analysis and optimization
- Analytical thinking
- Consumer behavior analysis
- Monitoring KPIs
- Campaign ROI monitoring
- Marketing process optimization
- Shopping journey optimization
- Conversion optimization
- Pricing strategy optimization
- Implementing analytical tools (Google Analytics, Tableau, Power BI)
- Knowledge of consumer psychology
- Knowledge of user experience (UX)
- Knowledge of e-commerce
- Knowledge of mobile marketing
- Knowledge of employer branding
- Knowledge of international marketing
Brand and image management
- Brand building
- Online image management
- Brand image management in traditional media
- Employer branding management
- Image crisis management
- Customer Relationship Management (CRM)
- Brand image management in mobile apps
- Creativity
- Creating marketing content
- Implementing content marketing strategies
- Video campaign management
- Collaboration with influencers (influencer marketing)
- Creating communication plans (PR)
Digital marketing and technology
- Knowledge of marketing tools (SEO/SEM, Google Ads, Facebook Ads, etc.)
- Knowledge of social media
- Email marketing campaign management
- Remarketing campaign management
- Affiliate programs
- Marketing automation tool management
- Knowledge of content management tools
- Knowledge of community management tools
- Knowledge of market research tools
- Knowledge of competitor analysis tools
Project and budget management
- Marketing budget management
- Marketing project management
- Organization of events and promotions
- Seasonal campaign management
- Collaboration with advertising agencies
- Collaboration with the sales department
- Collaboration with the IT department
- Collaboration with the legal department
- Collaboration with the R&D department (new product development)
