Articles — page 2
Branding
EduMarketing. Marketing for schools and educational institutions. Inspire!
TL;DR: EduMarketing is a strategy for building an educational institution’s brand based on inspiration and authenticity, rather than just advertising. The key… · 5 min
Cities are drowning in smog and heat: Are moss roofs the only salvation you’re ignoring?
Moss is incredibly efficient at absorbing CO2, often even more so than trees per unit of area. The idea of moss roofs… · 5 min
🎓 EDUMARKETING – THE STRATEGY OF THE MODERN SCHOOL
Manifesto for a new approach to teaching and the student-teacher relationship (author: Mariusz Brandt) 1. INTRODUCTION: THE WORLD HAS CHANGED. THE SCHOOL… · 5 min
80% of entrepreneurs want to hand over their company to their children, but as many as 85% of potential successors refuse to take over the responsibility of running it. A situation report on cities up to 100k residents.
TL;DR: The succession crisis in Polish companies stems from a lack of communication between generations. As many as 85% of successors don’t… · 5 min
Social Program – “My Container Corner” Aimed at Young Adults Aged 20-35.
TL;DR: The “My Container Corner” program is an innovative response to the housing crisis of young people. It combines low construction costs… · 7 min
Development Strategy for a Modern 22nd-Century City! A Bold Concept Only for Bold City Governments!
TL;DR: The city of the future is an ecosystem that combines technology with nature. The development strategy must take into account zero… · 3 min
Marketing teaches us that the best brands win when they are close to the customer, listen to them, and authentically respond to their needs. We translate marketing strategy into family life!
TL;DR: Relationship marketing in the family is based on the same principles as in business: listening, authenticity, and responding to real needs.… · 5 min
Revolution in Marketing and the Power of Authenticity. Generation Z Supports Mature Business. Synergy and a Return to Roots.
TL;DR: Generation Z forces businesses to return to authenticity. Synergy between the experience of mature companies and the energy of youth is… · 4 min
Analityka
Strategic support program for family businesses: from tradition to global innovation
TL;DR: Family businesses require a specific approach to innovation that combines tradition with modern technologies. The key is planned succession and process… · 12 min
Analityka
Flat hashtag structure as a solution for positioning your website in “artificial intelligence” AI. An innovative concept for positioning and promoting online stores and company websites.
TL;DR: A flat hashtag structure is an innovative way of organizing content that makes it easier for AI models to understand the… · 6 min
Good morning FREEDOM!
A new definition of freedom: Less house, more world For generations, we have strived for one thing: solid ground under our feet.… · 6 min


